Play Date with ProfG at MADEX

  • MADEX (enter at the back in the alley) 8885 Venice Blvd., Suite 101 Los Angeles, CA 90034

Play Date
with ProfG


Our friends at Matte Black asked us to come by and play at MADEX, their super fun production studio. Uh, yes. 

Come by and listen to our special guest, ProfG of You are a Circle, talk about "Psychographics: A Branding Secret". Afterwards, play on the set, have fun, and shoot. 

This is a place for content, collaboration and creativity. 

Psychographics: A Branding Secret

In this short, 30 min. presentation, Guillaume Wolf "Prof. G," teacher at Art Center College of Design and author of You Are A Circle, and You Are a Message will introduce one of the most potent communication tools for your business: Psychographics. Like a newfound secret advantage, Psychographics allows you to understand your customers in depth and communicate in a way that's meaningful to them. Next, you will be challenged through a fast exercise to rethink your communication with the Psychographics approach, in order to create the perfect message for your audience. Get ready to be surprised, to learn, and grow!



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